What's Wrong With My Ad?

Local Websites/Print Advertising Top Way To Reach Local Customers

Newspapers Generating More Readers Per Copy

For Bargain Hunters, Ads in Newspapers, Magazines Edge All Other Media

Consumers Start Holiday Shopping Early

Consumers Think They’re Trimming Budgets

The Economy Has Turned the Corner, Mostly

Ace Hardware Targeting Hispanic Consumers

How Marketers Can Appeal to the Male Brain Dr. Bob Deutsch

Three Ways to Avoid Burnout in a ‘More-With-Less’ Sales World

Understanding Today's Sales Environment

Characteristics of Top Salespeople

What You Need To Know If You're Selling Against Cable

The first rule of persuasion is to tell a well-crafted story.

Women Want Personalized Ads

Four Essentials When Setting Sales Goals